Let's face it; we all need to cut corners where we can. If that means using "sweat equity" instead of dollars, then that's what we have to do. So putting some extra time in learning and designing your own business cards, brochures, posters, etc. can save your printer time and save you money. Sometimes "good" design is "good enough". Not all projects require the services of a professional graphic designer. Churches, nonprofits and small businesses need to pick and choose your projects to allocate design dollars. Most of the time, I think you'll agree, you spend money on the design or "typesetting" in some cases, just because you are not sure how to do it.
In Seth Godin's blog post today, Why aren't you (really) good at graphic design?, he encourages all of us to DIY. Invest some time, each day or so, and in a couple of months, you'll look like a genius. Just think of the money you can save, or better yet, maybe put to better use. How many more people can you reach with your message over the course of a year? Something to think about.
Also, check out: Squidoo page: Become a really good graphic designer This has several books and ideas for additional education. It won't be easy. It won't happen overnight. But you will get a lifetime of benefits. This is stuff you can use forever.
Contact me at Advantage Printing "The Church Printing HQ" for more printing and design tips.